First an SUV, Now Porsche Will Make a Station Wagon

As experts in repairing Porsche vehiclesFirst an SUV, Now Porsche Will Make a Station Wagon, Shaus Motorsport in Aurora keeps up on new car news so that we’re ready to provide you with the highest quality repairs on all the latest vehicles, such as the Porsche Cayenne sport utility. Now, the company will make a station wagon version of the revamped Panamera four-door coupe. It is expected to be unveiled at the Geneva motor show in March and available to purchase sometime later in the year.

According to Bloomberg, the new Panamera station wagon would be in competition with the Mercedes-Benz CLS Shooting Brake, vehicles sought after by people who want luxury and practicality. It’s rumored that the new Porsche station wagon will be based partly on the Sport Turismo design that parent company, Volkswagen, showed at the Paris motor show in 2012. Broadening the Panamera’s appeal by adding a station wagon version is part of the company’s expansion strategy that also includes Porsche’s first all-electric sports car by 2020.

So, why add this new style? In the 1990’s the Porsche car brand nearly went bust. However, it has recently been enjoying record demand. Bloomberg attributes this turnaround to their strategy of building off the success of the 911 with models geared to everyday driving. Driving profits is vital for Volkswagen as it retools to absorb the nearly 18 billion euros ($20 billion) in costs for the emissions-cheating scandal.

Bloomberg also reports that Porsche has sold more than 150,000 Panameras since the car’s debut in 2009, but deliveries declined as time went by. It’s questionable to what extent a wagon version will help. It will be interesting to see if the new wagon gains in popularity since the body style is big in Europe. However, Porsche’s biggest markets, the U.S. and China, usually choose the space and luxury in upscale sport utility vehicles, like Porsche’s Cayenne and Macan. But the gamble may work since Mercedes have enjoyed success with their CLS wagon version.

We remember when the first Panamera was made fun of for looking like a “humpback whale.” But in June a new version had a reworked rear, featuring design elements from the 911.

Porsche will also be unveiling a hybrid version of the Panamera at the Paris motor show. It’s interesting to note that the all-wheel-drive car has an electric range of 50 kilometers (30 miles) and can accelerate to 100 kilometers per hour in 4.6 seconds, according to Bloomberg. The model is reported to start in Germany at 107,553 euros, including value added tax.

Porsche invested 500 million euros in order to consolidate Panamera and Macan production at its factory in Leipzig, Germany. The Panamera is also important for Volkswagen because it serves as the basis for other models, like the Bentley Continental.

We will be watching to see how people react to the car maker’s decisions first, an SUV, now Porsche will make a station wagon. Whether you decide to purchase the new wagon when it comes out or stick with their SUV or sporty models, our technicians at Shaus Motorsport in Aurora will be here to support your repair needs for all Porsche vehicles.

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